Courses¶

Document type: Official NHB platform feature document Applies to: Any question about courses, structured learning paths, Alen's courses, coach courses, course progression Last updated: April 2026

Summary¶

Courses inside NHB are structured, step-by-step learning programs organized around specific skills and topics. Unlike live calls (which are real-time and evolving) or the library (which is a searchable archive), courses are curated progressions designed to take a member from fundamentals through advanced application of a specific skill.

Each coach has their own course curriculum inside their coaching program, and NHB also offers a broader course library accessible at the Pro tier.

What courses are available¶

NHB's course content falls into several categories:

Coach-led courses (inside coaching programs)¶

Each coaching program includes access to the coach's full course curriculum. Examples include:

Brandon Vasquez (CRO Accelerator): CRO Fundamentals → CRO Momentum → CRO Scaling → CRO Mastery — a progression from basics through mastery-level optimization
Charles Kirkland (Google Ads & Scaling Lab): Google Ad Scaling 101 and the upcoming Paid Traffic Mastery Series (Funnelless Funnel, Upsell Engine, Ad Math Masterclass, Offer Vault, Media Buyer Accelerator, AI Operators Bootcamp)
Kevin Sheerin (Live Launch): The Ultimate Offer, Automatic Courses, Post Launch Optimisation, Partnerships & Scaling
Isaac Lara (Email to CMO Pro): Their Inbox, Your Income and Man-Splaining: How To Sell To Women With Email
Loren Pinilis (Meta Ads & Scale Lab): Launching Your First Meta Ads Campaign, Algorithm Fundamentals and Account Basics, Testing Mastery, Scaling and Optimization Mastery
Chris Haddad (Copywriting Mastery): The P.I.G. Method framework, applied across VSL writing and sales letter construction
Robert Neckelius (AI Superpower): Hands-on AI marketing training focused on execution rather than theory

NHB Pro courses¶

NHB Pro members get access to a broader course library beyond any individual coach's program. This includes Alen's foundational teachings, guest-instructor courses, and curated training on the full stack of marketing, offers, funnels, copywriting, and scaling.

How courses are structured¶

Courses in NHB are typically composed of:

Sections — major topic divisions inside a course
Lessons — individual teachings within a section
Resources — downloadable templates, swipe files, or supporting material attached to lessons

Members can progress through a course at their own pace. Bookmarks and completion tracking help members come back to where they left off.

Who has access¶

Free members — limited access to preview or entry-level courses
NHB Pro members — full access to the NHB Pro course library
Coaching Program members — access to their program coach's complete course curriculum, on top of the Pro library
Fast Forward members — full access to everything including Alen's deeper courses

Where to find courses¶

Main platform navigation — the Courses section on the NHB platform
Coaching program pages — each coach's program page lists their course curriculum
Library — individual course lessons can also appear in the Library alongside other content

Library — the full content archive, which includes course content alongside live call recordings and resources
Resources — templates, swipe files, and tools that often accompany course lessons
Fast Feedback and Hot Seats — for getting personalized coach feedback on applying what's been learned in a course

Summary for answering member questions¶

When a member asks about courses, the answer should cover:

What they are: structured, step-by-step learning programs on specific skills and topics
Who teaches them: Alen for foundational NHB courses, each coach for their program-specific curriculum, plus guest instructors
How they are organized: sections with lessons and attached resources
How access works: Pro members get the Pro library, Coaching Program members get their coach's curriculum on top, Fast Forward members get everything
Where to find them: the Courses section of the NHB platform, or inside a specific coaching program's page

Any questions about course outcomes or specific revenue tied to completing a course should follow the NHB income and results policy.