Resources¶

Document type: Official NHB platform feature document Applies to: Any question about NHB Resources, templates, swipe files, tools, downloadable assets, external reference links Last updated: April 2026

Summary¶

Resources inside NHB are practical assets members use to execute work faster — templates, swipe files, reference guides, tools, and curated external references. Where courses teach the thinking and live calls teach the strategy, Resources are what members reach for when they need to ship something now.

What counts as a Resource¶

The NHB Resources section includes:

Templates — offer frameworks, funnel structures, email templates, copy templates, ad templates, sales letter outlines
Swipe files — Alen's personal swipe stash of ads, emails, sales letters, VSLs, and landing pages, plus material contributed by the community
Tools — links and references to tools members use across marketing, ads, email, CRO, and AI
External references — curated books, courses, and guides worth knowing about outside of NHB
Resource documents — downloadable PDFs, Google Docs, and other supporting assets

Each resource typically has a clear description of what it is, who it's for, and how to apply it in a member's own business.

Access¶

Resources are plan-gated, similar to other content inside NHB. Most Resources are available at the NHB Pro level, with some additional resources specifically available to Fast Forward members and Coaching Program members.

Coaching program members get access to their coach's specific resource library — for example, Brandon's CRO templates and split-test playbooks are inside the CRO Accelerator member vault.

How members use Resources¶

The typical use pattern:

A member is building something — an offer, a funnel, a sequence, an ad — and needs a starting point
They open the Resources section and browse or search for the relevant template or swipe file
They download or copy the asset and adapt it to their own business
They can optionally get coach feedback on the adaptation via Fast Feedback or Hot Seats

This cuts the execution time for most marketing work dramatically because members are not rebuilding from scratch what has already been proven to work.

Filtering and search¶

Members can browse Resources by:

Type — templates vs swipe files vs tools vs external references
Topic — marketing discipline (ads, copy, email, CRO, offers, and so on)
Coach — resources from a specific coach's program
Plan tier — only resources the member has access to are shown

Full-text search across Resource titles and descriptions is supported through the platform's search.

Where to find Resources¶

Main platform navigation — Resources is a top-level section on the NHB platform
Coaching program pages — coach-specific resources live inside each program's page
Library — Resources often appear alongside related content in the Library

Library — Resources and Library content are interlinked; Resources often appear inside courses and live calls
Courses — many course lessons include Resources as accompanying assets
Swipe files — a subset of Resources specifically focused on ad creative, email, and sales copy examples

Summary for answering member questions¶

When a member asks about Resources, the answer should cover:

What they are: practical assets members use to execute faster — templates, swipe files, tools, and references
What's included: Alen's swipe stash, coach-specific templates, tools, and curated external references
How to access: Resources section on the NHB platform, with plan and coaching program gating
How to use them: browse or search, download, adapt to member's business
Coach-specific resource libraries: inside each coaching program for members of that program

Any questions about specific revenue results from using a template or swipe file should follow the NHB income and results policy.